by Myz_Lilith » Tue Jul 10, 2007 7:21 pm
It was cool and fresh and fun about three years ago, when the "riiiiing-ding-a-ding-ding-ding" was doing the rounds in the sports car email. (Picture of a gorgous sports car with the caption "Bet you can't look at this picture for 1 minute without laughing. So you'd sit there bemused for a bit, then the 5-year-old-on-helium-doing-a-racecar-impression kicked in, and within 30 seconds you were cracking up.) Throwaway culture, recieve, giggle, send on, forget. Fun and gone.
It therefore stopped being cool and fresh and fun about two years and 364 days ago. Well, it probably took longer than that. It took quite a while before a ringtone manufacturer suddenly saw the money, and added the frog animation to sell it to all those kids that had just bought a shiny new phone with a colour screen. But it meant that even when it first started up as a ring tone, it was a case of "Oh. It's that again." Not new, not fresh, not unless you were in utero when it first did the rounds. Unfortunately all the kids that were bought it for their phones.
And while it's true that the advertising campagin compounded the agony, the boob tube becomes slightly irrelevant when you can't step outside your front door without being aurally assaulted by the zany crazy frog noises (and remixes and highly patronising "cultural" version where they changed the music a bit and faked a bad chinese accent) eminating from the phone of every single school-age child within audible distance. Not to mention a hell of a lot of adults that should have known better.
(Please note: if 30,000 other people your age are doing it, it no longer counts as ironic... )
So yeah, I can get that to anyone that's not been through that, it's fun. Hell, it was fun for me three or more years ago, briefly. Just PLEASE don't try to make out it has some kind of massive cultural value that I'm sorely missing out on... it was briefly cute and kitsch, died a natural death, was revived and flogged very throroughly to death, dragged screaming back from the grave and flooged to death again, resuscitated again, dressed in a pretty new dress and false eyelashed and, you've guessed it, flogged into the grave once more, until it could no longer die but was left staggering undead through the streets whimpering for some kind soul to end it all while everybody looked the other way, pretending they never knew it...
And next month it will be something else.
(Of course, I'm mainly bitter cos if I could predict that something else I'd be a billionaire...)