From Reuters:
Arguably the most bizarre award of the night went to British 1980s crooner Rick Astley, whose 1987 single "Never Gonna Give You Up" topped the charts in 16 countries.
He shot back to prominence this year when millions of people were "rickrolled" into playing the song over the Internet when they thought they were clicking on apparently unrelated links.
"2008 Europe Music Awards, you've been rickrolled!" shouted Hollywood gossip columnist Perez Hilton.
Astley beat the likes of U2 and Britney Spears in the Best Act Ever category.
Link to the article